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The Owner

Arden McLaughlin created Definita because she saw how so many people with whom she came in contact had difficulty defining who they were. She saw what made them stand out in the marketplace, but they could not. Through her natural gift of storytelling, she could see the components that made businesses and people stand out and truly meet the goals they wanted to meet.

Arden also builds relationships. She ensures anyone on her team knows she leads with truth and integrity. It's through these relationships that she can effectively tell her clients' stories.

Definita is more than a PR agency. It's a way to build connectivity. It's a firm dedicated to sharing what you love to do with the world. It's a methodology honed and perfected throughout Arden's many years of practicing public relations. She's excited to bring that methodology to every person with whom she works.

This Makes Us Proud!


I'm Excited To See It!

Definita's self-paced 

Takes you through every aspects of creating your ideal PR Plan. This PR Course is not just about identifying your brand story. We dig deep into you, your goals, your aunthentic self and find the key elements that create a relatable brand story. Then, you learn how to tell your story to the right people at the right time so that they remember you, tell others about you, and of course, but from you. Modules crafted from Arden Mclaughlin's decades of experience in public relations needs.
Take Me There!

Make PR Your

Top Sales Lead Generator